The Diabetes Nerd Network is bridging the gap between the diabetes research industry and people with type 1, type 2, and pre-diabetes. (Parents and partners are welcome to join, too!) We connect people with diabetes to ongoing clinical trials, academic studies, market research, and more!
We can connect you with thousands of real people living with type 1 and type 2 diabetes through our growing network and expert-level campaigns.
We collaborate with the big guys and the little guys: biotech, pharmaceutical, academia, and product manufacturers, and more. We can turn your mission into friendly, patient-facing content to engage real people with diabetes.
We develop authentic patient-facing content to promote your trial, study, survey, newsletter, etc. — ready for IRB review and approval. The Diabetes Nerd Network is HIPAA-compliant and ready to recruit for your clinical trial safely and effectively.
We live with diabetes. We can write and design graphics, videos, newsletters, articles, surveys, and landing pages about your complex research to educate people with diabetes. We turn deep science into language everyone can understand!
You don’t have to wait for healthcare providers to spread the word.
We help your clinical trial or study reach people with diabetes quickly and effectively.
The Diabetes Nerd Network isn’t just a list — it’s an engaged community ready to participate, learn, and help shape the future of life with type 1, type 2, and pre-diabetes.
We specialize in turning complex diabetes science into content people actually understand. Collaborate with us to share your research, mission, and messaging with the diabetes community.
We use the most modern marketing platform, content trends, and strategies to promote the Diabetes Nerd Network collaborations.
We live with diabetes. We know what real life with any type of this condition is truly like. We know the lingo, the stigmas, the insider jokes, and the hardest parts of getting through the day safely.
We develop custom content for your trial, survey, market research, or messaging mission.
``Ginger is a powerhouse whose verve and zest get translated into action for her clients. She has demonstrated a strong, proven understanding of the social media landscape and consistently brings innovative ideas to the table. Her proactive approach and drive have been valuable in recruiting for our trial.``
“Zucara has worked with Diabetes Nerd on several initiatives as we develop ZT-01 to prevent nocturnal hypoglycemia in people with T1D. Diabetes Nerd has helped to educate patients in a thoughtful way that makes the science relatable to the challenges experienced by patients. Ginger and her team of influencers are engaging and speak from experience which helped to tell our story. We have found their services continue to expand and become more sophisticated for recruitment in clinical trials. Diabetes Nerd has definitely helped our Phase 2a study progress and we would recommend them to anyone in the diabetes space.”
“Diabetes Nerd knows diabetes! This team is dynamic, driven and invested, has a quality following, and offers insightful firsthand experiences that can help biotechs better relate to the audience that matters most, the patients. I’d definitely work with them again.”
``Working with the Diabetes Nerd team has been a game-changer for us. They deliver authentic content that resonates because they truly understand the lived experience of diabetes. Their ability to manage our communications and drive meaningful engagement has helped our brand grow authentically. They are more than just a support team; they are experts who know the diabetes community inside and out.``
Our team includes professional video, graphic, and website design editors to produce engaging videos, graphics,
and educational assets tailored specifically for the diabetes space.
Ginger is the cofounder of Diabetes Nerd Network. She has been translating complicated diabetes science into easy-to-read content long before ChatGPT existed!
With 25 years of experience living with type 1 diabetes and a legacy of thousands of articles, videos, and books, Ginger is a powerhouse in all things related to diabetes communications and explaining complicated diabetes science. Her work bridges the gap between patients and healthcare professionals through thoughtful storytelling and expert-level content creation.
Throughout her career in the diabetes industry, Ginger has created content for nearly every diabetes pharma company and many biotechnology companies — including articles, videos, newsletters, and IRB-approved study recruitment materials.
After years of working for a wide variety of diabetes organizations, Ginger and Tara launched Diabetes Nerd Marketing and the Diabetes Nerd Network to help companies across the globe better serve people with diabetes. (Ginger’s superpower: Turning your complicated diabetes research into real-life language anyone with diabetes can understand.)
As cofounder of the Diabetes Nerd Network and Diabetes Nerd Marketing, Tara brings a decade of experience in the diabetes marketing world, backed by personal ties to the T1D community, and 25 years in marketing and sales.
She is a skilled content strategist with an eye for all things marketing — and this includes promoting your ongoing clinical trial. Her specialties include social media campaigns, study recruitment, Meta ads, data analytics, and persuasive messaging that speaks directly to your audience.
Tara is particularly known for developing unique strategies to navigate the complexities of diabetes-related advertising campaigns. Certified and constantly striving to stay up-to-date with Meta’s guidelines, Tara leads campaigns designed to spread the word about your clinical trial or survey to people with diabetes. (Tara’s superpower: instantly spotting the holes in your marketing and communications strategy.)
As Diabetes Nerd Network’s consulting Chief Technology Officer, Jeff Lord helps the team navigate the intersection of technology strategy, product development, and operations. Drawing on 20+ years of healthcare software leadership and expertise in AI, he keeps our tech roadmap aligned with business goals, and ensures our technical execution drives value to our network.
Jeff has led distributed engineering and operations teams delivering B2B and B2C healthcare products, with deep experience in cloud-based platforms, SaaS development, and data-driven systems. His focus is always the same: empower people, prioritize ruthlessly, and make things work.
Julia has lived with type 1 diabetes for over 21 years. As our Client Content Manager, she is a seasoned project manager, health industry marketer, and diabetes content creator. Julia’s expertise extends across the entire diabetes industry — developing content for DMEs, patients, product manufacturers, nonprofits, and more.
She is also the author/illustrator of “Rosie Becomes a Warrior” and the “Chronically Climbing” blog. Most recently, Julia acquired certifications in health coaching, supporting people with and without diabetes in their self-care journey.
(Superpower: the quiet master! Don’t underestimate her polite Midwestern demeanor. Julia’s keen ability to spot deceptive branding and risky messaging means she’s always looking out for our clients’ best interest.)
Celeste Gorman is our Marketing Operations Manager. With a background in insurance operations, Celeste understands how critical clarity and trust are in healthcare adjacent businesses. She manages the technical foundation behind our client work, including CRM logic, automation, marketing platforms, and launch operations, so that founders and clinical teams can stay focused on the people they serve. Celeste is the bridge between your big ideas and the systems that keep them running day to day.
As the Communications Manager, Kelsey brings a wealth of creativity and communication skills to the team. She keeps company messaging clear, consistent, and community-focused. Living with type 1 diabetes for over five years, Kelsey brings both expertise and lived experience to her work. She’s also an emerging voice in the diabetes community, known for her thoughtful presence and authentic advocacy — find her at T1Disco!
The Diabetes Nerd Network is a platform that connects people with type 1, type 2, and pre-diabetes to current clinical trials, research studies, survey opportunities, and market research. We help participants stay informed and help stakeholders in the diabetes industry find qualified, interested people for their research.
Yes. Joining the network, creating a portal account, and browsing studies are completely free.
Anyone living with type 1, type 2, and pre-diabetes can join. Partners and parents can join, too! We also welcome caregivers, parents of children with diabetes, and individuals interested in supporting diabetes research.
No. Joining the network does not require you to participate in any study. You are free to browse opportunities and only engage with studies that interest you.
Ready to join the Diabetes Nerd Network? Sign up today